Why Your Website Matters More Than You Think
Seth Erickson
October 28, 2020
When asked, companies say they have a website because they thought they needed it. After all, that’s what they were told to do. They might
Insights
A website wireframe, also known as a page schematic or screen blueprint, is a visual guide that represents.
Topics of Interest
Branding & Storytelling
How to better communicate with your customers
How do we better communicate with our customers is a question many companies ask. The answer is simple, storytelling. While mathematics is the language of
Seth Erickson
August 19, 2020
3 Tips on Choosing the Right Web Agency
A lot of small businesses struggle when trying to find the right web agency for their new website. Let’s face it when it comes to
Seth Erickson
August 18, 2020
Why You Need a Strong Vision for Your Company
“A leader has the vision and conviction that a dream can be achieved. He inspires the power and energy to get it done” – Ralph
Seth Erickson
June 16, 2020
5 Ways Your Website is Costing You Money
Seth Erickson
July 28, 2020
Often small businesses spend a lot of money building beautiful new websites, but for some reason, the new website either doesn’t perform as well as
Small Business Thoughts
3 Mistakes Small Businesses Make When Launching Their Website.
You know the feeling, the site is ready to launch, you’ve been working your ass off to get it done, and you want to say
Seth Erickson
July 1, 2020
How Your Mindset Affects Your Small Business
Every small business owner deals with the ups and downs of running a small business. Your life can seem like it’s on an out of
Seth Erickson
June 23, 2020
7 ways differentiate your small business
Many small businesses struggle to stand out in the crowd. Because of this struggle, the customers they want to attract don’t see them or hear
Seth Erickson
June 11, 2020
Brand Strategy & Positioning
Website vs. Web Presence
Many companies have websites, but how many of you have a web presence? More often than not, websites are viewed as vehicles of acquisition; they
Seth Erickson
October 27, 2020
An Unconventional Way to Figure Out Your Avatar
I find that many entrepreneurs/marketers/agencies struggle with the question of who is their ideal client/avatar. The reason they struggle is that they may be working
Seth Erickson
October 26, 2020
5 Mistakes Everybody Makes When Building A Website
1. Picking the Wrong Agency or Freelancer This seems like a no brainer, but choosing the wrong vendor can be a harrowing experience. Ever start
Seth Erickson
August 5, 2020
Everything Else
Is your business a commodity?
When hearing the word commodity, people often think of things like oil, grains, or coffee. However, they don’t think of themselves or their businesses in
Seth Erickson
July 21, 2020
How to Know if Your Website is Out of Date
Websites are sort of like computers. After a time, your computer needs to be updated from the ground up, and so does your website. You
Seth Erickson
June 18, 2020